Mobile SEO: Optimize for User Experience and Google at the Same Time
How effective is your mobile SEO?
In the present digital world, mobile devices have made their special place. While talking about mobile SEO, you should satisfy both user experience and Google robots. They are one of the responsible factors for good rankings.
So, which one would you like to satisfy first, user experience or Google?
Well, you don’t have to prioritize as you must satisfy both. To please them you do not have to invest high budget for the resources as the return may make or break your online presence. After you adopt this fact, you get high rankings in Google and ultimately your web solution becomes visible to the users.
Indeed, an ideal user experience helps you get a maximum recommendation with first-class reviews. And, if users are satisfied with your website, they are likely to recommend other users too.
How to carry out effective mobile SEO?
Start with user
I already mentioned above, no need to prioritize. However, you need to start from somewhere. So, why not the user?
Thinking about the better experience, you provide your users with a good initial point for your website. Any type of web solution you have, good user experience is always a plus point. You develop your website for the users, so better develop a user-centric website.
Basically, your users react inversely to your competitor even though you have different product from them. To find out what your user responds certainly is difficult to talk about. Nevertheless, any business you deal with, without user experience you cannot drive the path of success. So, the mobile experience becomes useful when your user appreciates your website features that provide them with an ideal product experience.
Get a Responsive website
Mobile SEO is all about responsive web design. Well, a responsive website is not a new chapter. You must have heard this many time. Right?
But, there are still lots of websites which are not responsive. Most website owners have been ignoring responsive website. This is not good as you are demonstrating your website with extensive ranges of audiences. They are the main fuel to add good visibility of a website in the search engine result page.
Responsive Design Typography
Typography is the key part of the website. If you ignore it, your users may fail to find your website impressive. All the visitors deny visiting the website that is difficult to read. For mobile SEO, responsive design typography is crucial.
To improve the typography for mobile devices is not so difficult. If you know basic typography, I bet you can do it. Web fonts are the major part of typography and I request you to make the proper use. Trust me, it saves both your time and money.
The good news is they are SEO-friendly. So, be sure everything is good and get an alternative typeface when the browser is unable to download custom web fonts. In addition, while working on the content, ensure you break the paragraphs into small chunks.
Get contact and checkout form that works
Generally, web forms range from Signup to contact form to insert fields in a check-out procedure and a search box. For good Mobile SEO ensures they work. Sometimes, you write proper code, but the forms do not work. Well, visitors do not give attention to your code, they want workable forms. They use forms for a different purpose and one of them is to provide feedback while filling out instantly as possible.
For better result, you need to make input fields validation. This indicates you require contact details and if users do not provide all the required information, they cannot move forward. So, for mind-blowing mobile SEO get contact and check forms that work.
Use SVG anytime you can
Are you aware of SVG image?
If not, let me explain you. SVG is an abbreviation of Scalable Vector Graphics and it demonstrates the vector image which can be ascended based on the screen. It goes well with CSS and is ideal for responsive website. Along with responsive typography and the layout, it develops ideal viewing user experience from any device they have.
Additionally, SVG images are improved compared to the normal one as they can instantly adapt to the circumstances while looking good. Likewise, SVG graphics are much more effective for the logo, UI components, graph, icon and so on.
How to make Google happy?
Together with satisfying users, it’s your responsibility to satisfy Google as well. This helps you for better website ranking in Google.
Focus on Mobile friendly website
You must have heard, Google itself favors the responsive website. Google has also updated its search algorithm, making users easy to discover the mobile content. Mobile-friendly is the key that Google is serious about.
Focus on developing mobile-friendly website Google ranks on mobile better compared to the desktop. With the maximum number of users exploring from the mobile devices, mobile SEO is leading today’s digital marketplace.
Speed Up your website
Nobody wants to wait for a long time to load the website. Search engine Google also admired the website with quick load time. Speed has become one of the ranking factors of Google. And, I am sure, this continues to be an essential ranking factor in the future as well.
To speed up your website start to test and check how instantly it loads. Minimalize the type of images and heavy code. Make sure you do not use lots of plugins and update required video only. Also, you can quickly minimize the weight of your site pursuing the Mobile SEO tips or hire SEO experts making complete use of Google webmaster tools.
Create high-quality content
High-quality content has always become the ideal way for better ranking in Google. But you should create appealing content focusing on the readers, not for the SEO keywords. There is nothing bad including the keyword in the content, but if you update content with maximum users, then your readers may be bored with the content. Stay in the shoe of the reader and write the content for their Goodwill.
Optimize your website for Google
If you are willing to receive an instant outline of your website in the Google’s prospect, tool FeedTheBot comes for help. You should insert your website’s URL, then the software checks the overall performance of your website. Then, it will come up with the errors that your website needs to improve on. Begin with the major error, but do not ignore other. After you do better, Google admires your website.
Keep in mind, Google is the robot not human so it may not feel the user experience that you offer for the audiences. So, it only ranks the website after you carry out all the structures properly.
The Final point,
So, I hope now you are aware of the two factors that you need to satisfy and they are users and Google. Following the Mobile SEO tips mentioned in the article will help to please both Google and user. If you are thinking about building a new web presence and enhance your current website then his article surely comes to help.